Marketing strategies that can be used to sell product your business:
Sales Conventional
Common sales in which each hand (resellers) will reap the product is sold. An example is the product of sold in shops or supermarkets.
Consignment
Often used many sellers or companies or the so-called titip term selling. Menitipjualkan company product them to the reseller. Examples are the books in a large bookstore, or a great diner.
Direst Selling
Is sales strategy to market the product directly to consumers, no longer through the hands of his hand. For example credit card offers, insurance, membership card, bank products and so on.
Telemarketing
Means selling distance, usually focuses on the sales dialing. For example credit card issuing bank or a large computer company.
Member Get Member (MGM)
Strategies that take advantage of existing customers to reach new customers. Almost all publishers or phone companies have used this trick.
Cross Selling
Means selling Another product to the same consumers directly. Almost the same as MGM, which is more focused to consumers.
Take One Boxes
Sales strategy is simple, but very effective, because this method is always standby any time and little cost. For example in credit card offers, membership, and property by spreading leaflets and application forms.
TV Shopping
Means sales through television. For example in Indonesia, there DRTV or other shopping television media.
Mail Order
Sales are conducted by mail or post mail. Examples is selling product accessories, beauty accessories, and others.
Phone Shopping
No marketers directly as in telemarketing, only salesperson who took the call. Almost like by mail order, telephone payments only shopping via cash, transfer or credit card upon receipt.
Company Referral
Strategies that take advantage other companies whose products are different, but still there related product that will be marketed by the company You. For example computer stores that offer ISP services (Internet Service Provider).
Multi Level Marketing (MLM)
Many tips for MLM strategy. However, most important, if 've followed a MLM network, then there are restrictions to not follow any other MLM.
E-Commerce
Sales Strategy through the Internet, even without the product on offer though. Example beritanet.com, andipublisher.com, and so on.
Programs Affiliates
Is a sales program set banner ad site companies to other companies. This affiliate program referral company also called the era of cyberspace.
Viral Marketing
Is combination of network marketing programs and the Internet. Marketing is not MLM, not just e-commerce, and implemented in an offline and online.
Hobby is a great way to start a business. Why? Since combining the excitement, interest and talent. That way, you will not feel overwhelmed at work or build businesses. As if you do it while playing. Not that course, if it is a hobby, then surely you already know the ropes and even to details.
Thursday, March 18, 2010
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Hobby is a great way to start a business. Why? Since combining the excitement, interest and talent. That way, you will not feel overwhelmed at work or build businesses. As if you do it while playing. Not that course, if it is a hobby, then surely you already know the ropes and even to details. Let's say you hobby caring for plants. Surely you know where get a good seed, where to buy fertilizer, media and other supporting materials with low price and how to care and cultivation. May also You have joined the same community of hobbyists. This makes you get information and relations.
Then, how to start a business from this hobby? Actually almost the same as starting a new business. The difference is, you've got the base knowledge, insights and experience adequate. Some things you should consider are:
1. Your Hobbies Tekuni
'Practice makes perfect'. If during You do this hobby to fill time because leisure or fun, starting now you must diligently practice. Do not forget to practice all the theory directly from the you have learned. With practice, the ability You will increase and you are able to produce products best. This course will increase the value selling.
2. Add your knowledge
Not enough if you rely on experience. You need to increase knowledge through courses, seminars or training related to the hobby. Through Such activity, you will gain knowledge and certificates that can increase personal branding and prestige. This will inspire trust customer. Nothing wrong with reading books, magazines, Internet or other media to increase knowledge You. By following the mailing (Mailling List) in accordance hobby, you can even get additional insight. It may be that even an expert to see directly. Obviously this very useful.
3. Learning from Expert
Experience is the teacher who best. No need to experience your own nature. You can draw experience from the business has been successful. For example to learn from entrepreneurs plants ornamental that has been successful. Or learn from lecturers qualified researchers. Learning directly with the experts and successful people who run hobby according you tekuni, will improve your ability. It is the best way to produce a product a good and competitive both in terms of quality and price. In fact, you can measure the ability and your work.
4. Marketed products You
If your product is ready, immediately marketed. For the initial stage, can be offered to community to join. Or to the nearest environment such as neighbors and relatives. The advantage, you can ask for feedback about your product, and improve before it is distributed. If they're good response, you could try to offer to the stores. Only several types of stores will only accept goods from certain suppliers.
Or if not, they providing certain requirements, such as the minimum number of items things, the continuity of supply, rebates, etc..
If your product is unique and not the market, better doing marketing online. In addition to cheap, you can reach the right consumers.
5. Do sure: Promotions!
Good marketing needs supported by a good campaign, too. Do not be lazy to promote your product. Promotion can be done in many ways. If you want free, go through the site ad free. Or advertise on the mailing lists, mailing lists. If you want promotion personal, can by distributing samples to prospective our buyers. Giving bonuses to the amount of purchase also good for a particular campaign. Generally when customers satisfied, they will tell people other.
That it should be noted also, before actually go into business, you still need to conduct market research and create a business plan although simple. This is to avoid wasting energy, time and cost. In addition, you learned from several hobbies that you have, what hobbies which could be business. So, has prepared a hobby You dibisniskan?
Salam sukses!
Dessy Danarti, author of "From Hobbies to be Hockey "(Andrew, 2005)
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Hobby is a great way to start a business. Why? Since combining the excitement, interest and talent. That way, you will not feel overwhelmed at work or build businesses. As if you do it while playing. Not that course, if it is a hobby, then surely you already know the ropes and even to details.